Do you struggle to consistently turn interested prospects into paying clients who can’t wait to work with
you? If you’re squeamish about selling, you’re not alone. Many heart-centered women entrepreneurs
think selling means manipulating others into buying something they don’t want. Since we don’t want to be pushy, we avoid selling. Or we never learn how to do it well and with integrity. This means we don’t generate the generous income we need to support ourselves and fuel our world-changing missions.
Discover how selling is actually a profound act of service that can result in big income for you and life-changing transformation for your clients. Learn a foundational template for having your own highly effective, heartfelt enrolling conversations. Receive valuable tips on how to best prepare for these conversations so you get far more yes’s than ever before!
The business plan is dead: Tell Your Story.
Your brand story as a cornerstone of marketing strategy.
As entrepreneurs we spend countless hours developing and refining our product and service, designing website, looking at SEO, writing our plans… Your brand story is a strategic asset that will strengthen the impact of all your efforts. Tapping into the way people make sense of the world to establish meaningful connection. Finding the value in your business and putting it to work.
Create an Effective First Impression Offline & Online with the Character Code™ System to Attract Your Ideal Clients
Mary Liu, Founder & CEO of Empowered Women Speakers
You’ve heard the saying … “You only get one chance to make a great first impression”. Did you know that 11 assumptions are made about you within 3-5 seconds of being seen? This includes whether you are successful, honest & trustworthy.These first impressions are based on your appearance, your presentation, and what you say. Are you creating a great first impression? More importantly, can you read your ideal clients?Mary shares how to make a fabulous first impression with your online and offline presence including how to be more productive at networking events, how to connect with your ideal clients in person and on your website and tips in closing the sale.
30 Seconds to Fame
Beef up your elevator pitch. Susan Kerby kicked off the first evening with prepping us to shine in even limited time
Intent: make your self known as the expert in your field
Outcome: Your people are left wanting what you have and will hunt you down
Powerful Speaking = Powerful Profits
Founder of Be Fabulous
One of the most important marketing tools for your business is you: how you speak about your business says the most about it.
Professional public speaking coach Elizabeth Bachman, founder of BeFabulous will be leading a workshops and 1-on-1′s throughout the weekend. Her transformational public speaking coaching comes from years in the Opera and stage management industry.
Online Presence: Where Are You, Where Do You Want To Be?
This interactive session prompts attendees to assess their current online presence (website, blog, social media, etc) and determine their long-term online goals. Participants walk away with a working plan to increase their online presence, including free and inexpensive tools they can use to help them get where they’re going.
Building Knowledge in Your Team
Susan Strom, Knowledge Architecture
Knowledge, specifically expertise is why clients come to me, or you. They think we know a lot about something that is important to them. So, what is expertise exactly? How is it developed? How is it turned into a team wide competency?
Susan Strom is a Senior Consultant at Knowledge Architecture. She helps architecture and engineering organizations find ways to connect, share and leverage knowledge for competitive advantage.
Collaboration and Transparency
Oscia Wilson, CEO & Founder Boiled Architecture
You know instinctively that collaboration yields better results. But collaboration doesn’t happen by accident. There are specific moves you can make to encourage and protect it, and there are things you can do to squash it before it even has a chance; transparency is a big key to the puzzle. This workshop cites recent research into group processes, give real-world examples of successes and failures, and arms you with both a theoretical and practical understanding of how transparency and collaboration work together to yield more innovation.
How to build Work/Life Structures that allow for Optimum Performance
Flex-time not only allows successful professionals to be involved parents and family members, it is also good for business. Heidi Swartz knows that retaining powerful female leadership in business results in more innovation, increased market share and a competitive advantage. She comes from the traditionally male world of commercial real estate development and is now a leader in helping workplaces support women executives, while encouraging women to “make their partner a full partner.”
This interactive session provides concrete strategies for women, both at home and at work, who want to combine successful careers and families.
Get in the ZONE
Kate Blake. Founder of The 6X Project-
Get in the Zone
Optimizing the time when you are “in the zone” in your work, business and relationships is all about Mindset. Identify the elements that allow for your highest levels of creativity and optimal performance is only part of the equation. Eliminating the mental blocks that are getting in the way, becoming more stimulated and engaged in your business and growing in confidence and leadership are equally, if not more critical. Kate helps you discover what allows you to become six times more effective, creative and significant.
Emotional Relationship with Money
What keeps you up at night? Over the years, Deepika has developed a specific system of somatic work around money related issues. Since for most of us, our relationship with money touches upon deeply rooted core emotional patterns, this work s a powerful portal for personal transformation and growth. In an environment of loving support, Deepika helps hundreds of people reclaim the fountain of truth, creativity and aliveness that had been buried inside of them.
Primary Foods: Life’s Other Essential Nutrients
There’s no denying what we eat can determine the foundation of our health. However, it’s not the only component to being healthy and, when we take a more holistic look at “nourishment,” food can actually be secondary. This workshop introduces the concept of “primary foods” and how the balance of our relationships, careers, physical activities and spiritual practices significantly impact how healthy we feel.
Dr.Jasmine Therese Esguerra
Enjoy the Attractive and Manifesting Power of Your Self Love
Dr. Jasmine Therese Esguerra,
Founder of Pure Wellness International
Effective female entrepreneurs naturally attract the resources they require as their careers and lives unfold magically before them. How do we stay in and honor our feminine qualities as we climb a mostly male competitive ladder? What makes the difference?
Learn how quantum science confirms how light and love are now measurable and the happier you are, the more you attract everything you desire in your life. Where are you on this scale? How do you move up when you feel down and stay in your most resourceful state?
Learn how to use your personal power of self care and self love to achieve true happiness and bring about true change in your world. This transformative workshop is interactive, artistic and will leave you with clear concise next steps to developing your greatest you.
Dr. Melissa Ponce
Body, Mind & Money: How Care Pays Off
Dr. Melissa Ponce
Functional Medicine & Chiropractic
Realizing your greatest potential requires strength both mentally and physically. A resilient body, a nourished mind and a strong physiological balance allows you to grow beyond established goals and into a space of consistent growth and acceleration. Learn how to optimally feed your body, your brain and determination with real foods and functional medicine principles for establishing health and manifesting your greatest, most powerful self.
Finances: Laying the groundwork for your business success
Entrepreneurs are driven to work IN their businesses. This workshop examines a strategy for working ON your business. We explore key finances that the small business owner should manage regularly as part of their personal and business life. Edi is an independent investment advisor, certified financial planner, and business owner. She writes the Money Matters column for a national women’s magazine that explores financial topics relevant to professional women. She created Aikapa, a wealth planning and management firm, to support professionals with their personal and business dreams through financial coaching and investment management.
Structuring for Success
A huge part of effective entrepreneurship is navigating risk. In order to jump confidently in to the blue oceans of new ventures, it is wise to build smart structures to mitigate risk and scale for success. Nancy Lewellen, J.D., MBA is a serial entrepreneur, a California-licensed Attorney, Real Estate Broker, and Managing Partner of Palladian Law Group, as well as a speaker and co-author of Woman Entrepreneur Extraordinaire. She helps individuals, small businesses, and non-profits set up and maintain Corporations, LLCs, LLPs and LLLPs, and counsels on a variety of business matters.
Shoe-String Office Design
Liisa Laukkanen, Founder of Modern Wink
You are thinking of moving into an office space, now what? How to make that space attract both the clients and talented employees that you are looking for? Liisa leads a workshop about elements of interior design and how to express profesional welcome in your meeting site.
Financial metrics for professional services
Oscia Wilson, CEO & Founder Boiled Architecture
In this workshop for beginners, you learn the basic financial metrics for keeping track of your business. Together, we calculate:
- Utilization rate
- Overhead and break-even rates
- Net multiplier
- Aged accounts receivable
- Profit-to-earnings ratio
- Net revenue per employee
You leave more confident in your ability to understand your financial statements, structure your fees, and monitor your company’s financial health.