Here are the key speakers for the WE.aRe 2012 weekend
Denise Brosseau was the co-founder and first CEO of the Forum for Women Entrepreneurs (now Watermark), a non-profit serving high-growth women-led start-ups. She led the organization for 10 years, growing it to seven chapters and $2M in revenues. She also co-founded the Springboard Venture Forums, the first venture conference exclusively for women-founded and women-led companies. Since 2000, the 450+ participants in the Forums have raised over $5B for their businesses.
The Springboard alumni community includes the founders of Zipcar, Constant Contact, and iRobot. Today, Denise serves on the Council of National Advisors of Springboard Enterprises which runs the international conferences.
Denise has an MBA from Stanford University and received her undergraduate degree from Wellesley College. A sought-after speaker in the areas of leadership, thought leadership and entrepreneurship, Denise has keynoted and led seminars for corporate audiences, conferences and universities including Intel, Abbott Labs and KPMG, the California Governor’s Conference, Stanford, MIT and Wellesley.
Naming your Niche: Marketing for Successful Startups
Beth Rogozinski, CEO & Founder of D2S Games
Marketing for a small company, start-up or personal business has different challenges than a larger organization. Marketing expert Beth Rogozinski lead us in a journey of articulating exactly who we are targeting, creating powerful marketing messages, and streamlining the costs of finding the right clients & customers.
Beth Rogozinski is a serial entrepreneur, published author, and former college instructor. Currently Beth is the co-founder and CEO of D2S Games, a new and innovative way to use smart phones with big screen TVs to play multiplayer games. Beth spent over twenty years in the media technology industry in production and marketing roles. She was on the founding team of the world renown Multimedia Studies Program at SFSU and was the founding Executive Director of the DigiQuest Learning Center. During her tenure at Silicon Graphics(SGI), Beth helped create and launch a new multimillion dollar consumer products division. After SGI, Beth founded Systrum Media Consultants where her clients included many dot.com and Web 2.0 start-ups as well as established companies such as 3Ware and Macromedia. After completing an MBA, Beth joined Devicescape, a Kleiner-Perkins funded start-up and executed three successful product launches including launches into Europe.
Most recently, Beth co-founded the community group, Transmedia SF, with the aim of invigorating, connecting and promoting the creative and tech industries in the San Francisco Bay Area.
Building Your Client Base from Your Heart
Most heart-based entrepreneurs want to make a huge difference, but struggle to attract enough clients to make ends meet. They often end up feeling frustrated, knowing they’re not having the real impact they’re here to make. If you don’t have a waiting list of clients who are happy to pay you well for changing their lives, you’re missing important key strategies to bring the exact right people to you and have them say “YES.” Rejuvenate Training Strategist Megan Walrod shared some of the key mistakes most entrepreneurs make that actually repel clients (and what to do instead).
Rejuvenate Training was founded by Sharla Jacobs and her husband, Jesse Koren, over 8 years ago. They have been proclaimed as, “The Leading Authorities in Holistic Business Training.” They have mentored over 10,000 heart-based entrepreneurs on how to increase their business success. They have supported hundreds of third-world entrepreneurs through sales of their book,”Sell is Not a 4-Letter Word: How to Serve More Clients and Create a 6-Figure Practice.” And they have given over 4 million dollars of scholarships to holistic practitioners and coaches who are ready to attract more clients and earn 6-Figures and beyond in their business.